Introduction
Lupin, a leading pharmaceutical company, has launched Corcal Bone and Beauty, a revolutionary supplement targeting women’s health. This innovative product is designed to provide essential calcium and trace minerals for maintaining strong bones, healthy skin, hair, nails, and teeth. In this article, we will delve into the details of Corcal Bone and Beauty, its benefits, and the impact it has on the women’s health segment.
The Indian OTC market is estimated to be worth INR 18,862 crores in 2016 and is expected to grow at a CAGR of 9% to a size of approximately INR 44,100 crores by 2026. The Vitamins, Minerals, and Supplements category is the largest in the OTC space, constituting 28% of the market. With the launch of Corcal Bone and Beauty, Lupin Life aims to develop the nascent Women’s Health segment within the Vitamins, Mineral, and Supplements space.
Corcal Bone and Beauty is available in packs of 10 easy-to-consume mini-tablets, and comes with a serving suggestion of one to two tablets with a glass of water. It is available at leading pharmacy stores across India, in addition to online e-commerce sites. Speaking on the matter, Nilesh Gupta, Managing Director, Lupin, said, “The steady growth of the Indian OTC segment presents Lupin with an ideal opportunity to expand its product portfolio. Women’s health is a key focus area for us, and nutrition-linked conditions are widely prevalent amongst women in India.”
Benefits of Corcal Bone and Beauty
Corcal Bone and Beauty contains natural Coral Calcium and over 70 trace minerals like Zinc, Selenium, Gold, Magnesium, and Silica. The product helps maintain healthy skin, hair, nails, and teeth, and strong bones. Calcium deficiency is quite prevalent amongst Indian women, and more so with age, there is a gradual erosion of good health affecting the appearance of hair, skin, and nails.
Key Ingredients
Corcal Bone and Beauty’s unique formula is designed to provide essential nutrients for women’s health. The product contains:
- Natural Coral Calcium
- Over 70 trace minerals like Zinc, Selenium, Gold, Magnesium, and Silica
These ingredients work together to maintain healthy skin, hair, nails, and teeth, and strong bones. The product is also designed to be easy to consume, with a serving suggestion of one to two tablets with a glass of water.
Impact on the Women’s Health Segment
The launch of Corcal Bone and Beauty is a significant step forward for the women’s health segment in India. The product is designed to address the specific needs of women, providing essential nutrients for maintaining strong bones, healthy skin, hair, nails, and teeth.
Women’s Health in India
Women’s health is a critical area of focus in India, with nutrition-linked conditions being widely prevalent amongst women. The launch of Corcal Bone and Beauty is a significant step forward in addressing these conditions and providing women with a comprehensive solution for their health needs.
The product has also been recognized for its innovative packaging design, winning the India Packaging Award 2019 for ‘Excellence in Packaging Design – Graphics and Brand Value Add’. This recognition is a testament to Lupin’s commitment to excellence and design, while keeping in mind quality, safety, and compliance requirements.
Market Outlook
The skin care supplements market in India is competitive due to the presence of domestic and international brands and the rising demand for skin care products. The market is expected to grow significantly in the coming years, driven by increasing awareness of the importance of skin health and the growing demand for natural and organic products.
Market Trends
The skin care supplements market in India is driven by several trends, including:
- Increasing awareness of the importance of skin health
- Growing demand for natural and organic products
- Rising popularity of plant-based diets and veganism
These trends are expected to drive the growth of the skin care supplements market in India, with Corcal Bone and Beauty being a significant player in the market.
Conclusion
In conclusion, Corcal Bone and Beauty is a revolutionary supplement that is designed to provide essential calcium and trace minerals for maintaining strong bones, healthy skin, hair, nails, and teeth. The product is a significant step forward for the women’s health segment in India, addressing the specific needs of women and providing a comprehensive solution for their health needs.
The launch of Corcal Bone and Beauty is a testament to Lupin’s commitment to excellence and design, while keeping in mind quality, safety, and compliance requirements. The product has been recognized for its innovative packaging design, winning the India Packaging Award 2019 for ‘Excellence in Packaging Design – Graphics and Brand Value Add’.
With its unique formula and easy-to-consume design, Corcal Bone and Beauty is poised to make a significant impact on the women’s health segment in India. As the market continues to grow, Corcal Bone and Beauty is expected to be a leading player, providing women with a comprehensive solution for their health needs.
Frequently Asked Questions
What is Corcal Bone and Beauty?
Corcal Bone and Beauty is a supplement that contains natural Coral Calcium and over 70 trace minerals like Zinc, Selenium, Gold, Magnesium, and Silica. The product helps maintain healthy skin, hair, nails, and teeth, and strong bones.
What are the benefits of Corcal Bone and Beauty?
Corcal Bone and Beauty provides essential nutrients for women’s health, including calcium and trace minerals. The product helps maintain healthy skin, hair, nails, and teeth, and strong bones.
Is Corcal Bone and Beauty available online?
Yes, Corcal Bone and Beauty is available online, in addition to leading pharmacy stores across India.